It’s the first and most important question on our TEDxPortsmouth application, “What’s your Big Idea?” You’d think that someone who is applying to...
Category - Marketing
March is Women’s History Month and there are quite a few women, past and present with a stellar public relations game that we can all learn from. Dana Swinney...
Everyone says they do public relations, but going about finding the perfect PR firm takes a little know-how. Here's what to consider when selecting a team.
How to build your brand: discover 3 brilliant branding strategies the casual-clothes company Marine Layer uses that you should try on for size.
When you can't afford a publicist, you start to feel like your PR is suffering - and it probably is. Here's how to make the best of it on your own.
Your personal brand reflects the aura and impact of the choices you've made in life and your mode of dress, communication style, values and priorities.
Carmen Sognonvi shares her list of 7 dos and don'ts when it comes to marketing your booth and strategies to convert visitors into customers.
You know good email marketing campaigns when you receive them. It's what separates the emails you actually open from the ones you instantly delete.
It's every startups initial problem. You need to make money. You need customers. To freebie or not to freebie? This is how to do it right.
You update your hairstyle and wardrobe, why not your business? So how do you know when it’s time to update your company image? Easy.
PR tips to take from an NBA team? Yes, we know it sounds nuts, but the Golden State Warriors are delivering on every level and you'd be smart to follow.