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How To Use Video To Drive Business–To-Business Sales

B2B buyers today do not contact a supplier directly until 57 percent of the purchase process is complete. Video is a way to push along business sales.

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Mattel Focuses On Dad With New Barbie Campaign

Barbie is highlighting the important roles fathers play in the lives of their daughters in new Barbie campaign set to air during NFL playoffs.

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Condoleezza Rice To Speak At USF

SAN FRANCISCO – Condoleezza Rice, the second woman and first African American woman to hold the post of Secretary of State, set to speak at USF.

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Weekly Round Up (Jan. 16 – Jan. 20): A Mashup of Startup News & Advice For Women

Did you miss some women startup news? Don’t worry. We’ve got you covered. Here’s a mashup of everything we told you the week of Jan. 16 that matters.

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How Women Create Successful Businesses By Helping One Another

LAGUNA HILLS, CALIF. – Women entrepreneurs are seeing the benefit of teaming up. Savvy Travelers cofounders talk about women building successful businesses.

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10 Things Entrepreneurs Learn The Hard Way

Hear from a few Delaware Valley area business owners about the lessons they learned the hard way regarding the surprising and sneaky aspects of business.

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NOMINATE: Living The Dream

If you or a special woman you know is Living The Dream, you could be featured at LionessMagazine.com for Women’s History Month in March.

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Being Fit Is Good For Business

Exercise impacts the way we think. If we’re using our brains for business, surely there must be some benefits. Here’s why being fit is good for business:

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Five Practices To Help You Thrive In Perilous Times

Navigating your way through tough times takes practice. Here are five key ways to help you thrive under the pressure.

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How To Greet Walk-In Customers & Boost Sales

Want to boost sales and improve the experience in your retail establishment? It starts when your door opens. Storetraffic gives us a quick how-to video.