Why Your Public Relations Isn't Working - Lioness Magazine
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Public Relations

Why Your Public Relations Isn’t Working

You've invested time in public relations. However, it hasn't yielded any results. When your public relations isn't working, here's what you have to examine.
To access this post, you must purchase Lioness Monthly or Annual Membership.

You’ve invested time in public relations. However, it hasn’t yielded any results. When your public relations isn’t working, here’s what you have to examine.

To access this post, you must purchase Lioness Monthly or Annual Membership.

About the author

Jennifer Fortney

Jennifer Fortney is President of Cascade Communications, a boutique, virtual PR and marketing communications company in Chicago, and author of “Pitched: A Simple DIY Guide to Public Relations for Small Businesses”. In her 20+ year career, she has worked with top Fortune 500 companies and a wide variety of small businesses and startups across the country, generating millions of media impressions. A Journalism major from The University of Kansas, she has written broadcast news, worked in sports, broadcast marketing and corporate agency, was the PR Instructor at SCORE Chicago/Small Business Administration for 5 years and contributed to NBCChicago.com “Inc. Well” blog, as well as several online blogs and publications.