Pricing your products and services is a critical element of a well-conceived marketing plan and appropriate pricing is integral to the development of a...
Author - Kim L. Clark
Cash-flow problems could be the unfortunate result of a slow-paying or, worse, a non-paying client. Here's how to invoice clients to encourage prompt payment...
To build a successful career as a solopreneur consultant requires courage, resilience, possession of marketable skills and relationships with people who are...
Women founders have insufficient access to startup funding. How do we bypass funding hurdles? We take a look at current trends and possibilities and also give...
How do I choose a business partner? We're glad you're asking before diving in headfirst. There are a few basic things you need to consider before even...
About 96 percent of your website visitors aren't buying from you. The odds of conversion in person are better. Why? And how can we turn the odds of online...
By Kim L. Clark Suppose that your company plans to launch a new product and you'd like to know when the expenses associated with product development and launch...
By Kim L. Clark Is all of that tweeting, posting and Youtubing actually paying off for your organization? What's the ROI on your social media marketing? Here's...
By Kim L. Clark Being on a panel is an excellent marketing technique and it can also be fun. There is an art to it, though, and if you want to be invited to...
By Kim L. Clark There are two types of people in this world — those who make things happen and those who allow things to happen to them. Don't let life just...