WeQual identifies and recognises world-class women executives, one level below the group C-suite, and is designed to promote diversity and...
Eight Women Executives Honored in EMEA Diversity Awards
Category - Marketing
For many people, summer is a time for relaxing and getting to enjoy nicer weather, and the business world is no exception. Warmer days can cause a lot of...
Don't count chambers of commerce out when it comes to finding a powerful marketing tool. Jennifer Fortney reminds you of all the ways your local chamber is an...
Building a brand for not only a business but also the person behind it can be a challenge and overwhelming for women just starting out. Heather DeSantis of...
Many entrepreneurs say they need PR help but are not quite sure of the difference between public relations, marketing and advertising. To do it right, you have...
By Cristy Brusoe Tips for founders who are searching for a way to increase their brand exposure and get publicity for their product/service via PR with a...
By Tara McCollum Danielle Lewis, cofounder of Scrunch, one of Australia's fastest growing, data-driven, influencer marketing platforms, reveals the upcoming...
By Kim L. Clark One's online reputation is the ultimate flypaper. Take steps to ensure that what sticks to your name is all good by managing your online...
We all want a loyal following. We’re constantly looking for that magical marketing plan that will connect us to our audience and make our product an...
Business cards are dead. Here are five things a self-published book in your area of expertise can do for you that a business card can’t:
Rebranding is an intricate process, as CEO Traci Kenyon learned recently through her own experience. Today she's sharing the valuable lessons she learned.