Ask An Entrepreneur

3 Things That Keep MODE COO Ciara Stockeland Motivated

We all need to remain motivated in order to inspire our team and our audience. We asked North Dakota-based entrepreneur Ciara Stockeland her secret.

3 Things That Keep MODE COO Ciara Stockeland Motivated - Lioness MagazineCiara Stockeland is Founder and COO of successful franchise, MODE. Yesterday Stockeland shared her company’s rise and why she believes franchises are a viable business opportunity for women.

She’s exceled at turning an idea into a sustainable business and she had this to say on the subject:

There are some key things women need to keep in mind when working towards growing a sustainable business. A sustainable business takes time to build. As I mentioned earlier you have to adjust the sails when needed,” Stockeland said. “Entrepreneurs need to realize that you are not just one person building a dream, you need others to believe and help you build that dream. It takes a strong team to grow a company. An entrepreneur needs to understand they need to LISTEN. Listen to your mentors. Listen to your team. Listen to your customers. And all the while continue to educate yourself so that you can listen with the filter of your personal dream and your end goal in sight.”

Staying the course takes motivation and we asked Stockeland what keeps her going. In her words, here are the top three things that motivate her:

  1. My family. My husband is a constant source of encouragement and is my best friend. My kids, now 12 and 10, have sacrificed a lot of their time so I could grow MODE. Jim, Harrison and Bella motivate me to make sure that what they have given I return by making this venture a successful one.
  2. My team. I have a wonderful team of women. These gals have sacrificed possible careers with well-known companies to be part of what we do at MODE and I want to ensure they grow in the careers they desire. These women motivate me to make good decisions and to continue to create a company they can be proud to be a part of.
  3. My franchisees. These men and women have taken out loans, cashed out 401K’s and quit corporate jobs to help build a brand. I take their investments and their dreams very seriously. My franchisees motivate me to keep growing and to keep creating a brand worthy of their investment.

What keeps you motivated? Tell us the comment section below. To check our Stockeland’s interview and discover how she got her start, click here.

About the author

Natasha Zena

Around age eight Natasha Zena was told it was a woman’s job to take care of the home and since then she has built a career out of telling women they can do whatever the hell they want to do. She is the co-founder of Lioness, the go-to news source for everything female entrepreneur. Natasha was recognized as an emerging leader in digital media by The Poynter Institute and the National Association of Black Journalists. She has mentored women entrepreneurs and moderated panels at a number of national accelerators, Startup Weekends and conferences such as The Lean Startup Conference, the Massachusetts Conference for Women, Women Empower Expo and Smart Cities Connect. Natasha is also the author of the popular whitepaper, "How To Close The Gender Gap In Startup Land By 2021." In her spare time, she writes short fiction and hangs out with her son, Shaun.

Add Comment

Click here to post a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.