XLIVE 2016: Industry Leaders To Share Latest In Festival Music, Food, Culture And “Live Event” Tech

Las Vegas will set the stage this December for XLIVE 2016: the unrivaled festival, live event convention and expo. It's the largest of its kind in the world.

XLIVE 2016: Industry Leaders To Share Latest In Festival Music, Food, Culture And “Live Event” Tech - Lioness MagazineThe glimmering strip of Las Vegas will set the stage this Dec. 5 – 7 for XLIVE 2016: the unrivaled festival + live event convention & expo and largest of its kind in the world. Having already revealed exciting new expansions for the 2016 endeavor to include 140+ guest speakers, 80+ exhibitors and 40+ interactive sessions, the masterminds behind XLIVE are thrilled to unveil the esteemed keynote speakers, topics for discussion, and workshops designed to illuminate knowledge-seekers with the latest trends and technology across the many verticals of festival execution.

Coalescing speakers that represent a wealth of industry-specific companies and brands including Eventbrite, Goldenvoice, AirBnB, Insomniac Events, Live Nation, and SFX Entertainment – to name a handful, XLIVE 2016 will offer a broad selection of immersive experiences for attendees. With a curation that covers topics ranging from cutting-edge innovation such as Augmented/Virtual Reality, Use of RFID Wristband Technology, EventMobile Apps, and Festival Live Streaming to the inspirational with Using Festivals as a Catalyst for Inspiring and Revitalizing Communities, and Creating Memorable Festival Experiences, XLIVE has ensured that each participant of the 2016 conference will have unprecedented access to essential tools and intelligence built to transform the current state of the live event and festival industry, ultimately catapulting festival-goer experience to the next level.

As night befalls enriching days, the spotlight turns to three distinguished keynote speakers, hand-selected to present at the close of each day. Transcending a multitude of facets within the festival community, the distinguished keynotes are among the most noteworthy vanguards within the industry. Beginning Monday evening Dec. 5, the opening keynote will be delivered by Chip Conley, Head of Global Hospitality and Strategy with AirBnB. Looking ahead, Conley remarks, “I’m excited to take part in this years XLIVE event and connect with innovators who are cultivating big ideas that create extraordinary live events. Like Airbnb, XLIVE shares the same goal of bringing communities together through hospitality and providing unique and memorable experiences.”

In the days following, keynotes will be administered by Eventbrite’s Co-Founder & CEO Julia Hartz on Dec. 6 and commencing with a closing keynote Dec. 7 courtesy of Rikard Steiber, Senior Vice President of Virtual Reality at HTC. “Eventbrite shares XLIVE’s passion for the life-changing moments people experience at festivals and live events,” said Julia Hartz. “I’m excited to mix with the industry’s best and brightest at XLIVE 2016, and to share our vision for the critical role technology plays in the success of tomorrow’s live events.”

Other avenues up for exploration over the course of the three-day convention transcend a wealth of expertise from technology to constructing a festival from the ground up – the wide array of topics delve deep into the brilliant minds of luminaries who provide solutions and strategies to pressing issues facing event producers today and aspirant producers of the future. Integral topics for consideration include Baller Status – How VIP experiences are influencing the festival landscape, Noticing You, Noticing Me – Live event sponsorship activation strategies that make brands stand out, and Are You Experienced? – Getting ahead in the festival scene without a music industry background – an in-depth look at starting a music festival without having years of work experience with labels, agencies, talent buyers or venues.

Capitalizing on the craft beer phenomenon that has taken the nation by storm, XLIVE has even gathered a panel of experts to speak on the emergence of niche festivals surrounding interests such as craft beer, wine and food. Looking ahead to new frontiers in festival innovation, experts will discuss how to evaluate the market for Food & Beverage Festivals in order to predict trends, how to deliver personalized experiences to fans through beacons and geo-fencing, and also engage audiences on getting the most out of fan engagement through social media strategy. Look forward to topics such as these led by Biasha Mitchell – Strategy, Music & Live Entertainment, Eventbrite, Chris Hammond – Co-Founder, Wine Amplified Festival, Jake Schneider – Partner, Madison House, Jeff Lesan – Chief Marketing Officer, Snowglobe Music Festival, Pasquale Rotella – Founder & CEO of Insomniac Events — plus more guest speakers!

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