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NGO Soul + Strategy: Leadership Advice for Nonprofit Leaders

NGO Soul + Strategy, hosted by Tosca Bruno-van Vijfeijken, provides valuable content for leaders of (inter)national nonprofits. Listeners benefit from insights on leadership development, leadership team effectiveness and cohesion, change management, governance and overall organizational effectiveness. The goal is to help you turbo-charge your ability to lead dramatic and useful change.

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Why should people listen?

The podcast serves executive leaders, managers and board members of nonprofits. Analysts, consultants, government officials and researchers will also find benefit in listening.

Featured episode – Trends in Direct Fundraising: Keeping It Real With Erica Waasdorp

In this NGO Soul+Strategy podcast episode, I interview Erica Waasdorp, President of A Direct Solution, a consulting agency with expertise in direct giving and monthly giving, on trends in direct fundraising. Our conversation addresses these questions and more:

  • What constitutes a culture of philanthropy within nonprofits and NGOs? It’s a term easily bandied around, but how do I see when it’s in place?
  • How has the field of direct giving by small donors and monthly giving as one donor practice in particular changed in the last 10-20 years?
  • Are there hurdles to be overcome in persuading donors to adopt monthly giving?

Finally, there is a lot of discussion about the need for a shift towards ethical storytelling, with local program participants in the driver’s seat while focusing on the local person’s agency. The raison d’etre for this is clear; however, is this aligned with what motivates donors (at least in traditional fundraising ‘markets’) to give?

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Biography

Tosca Bruno-van Vijfeijken has worked on (inter)national nonprofit and philanthropy issues for 30 years, as an international speaker, consultant, coach, team coach, facilitator, book author and podcast host. Her work focuses on leadership development, team coaching, change management, governance and organizational culture. 

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