About two years ago, I was compiling a list of the clients that I had helped to raise money. At that time, I could honestly say that every client that I had worked through the whole process with (i.e. if I excluded those that changed their minds and didn’t complete the process) had met their fundraising goals. Some took longer than others, but all of them had eventually reached their goals.
Looking at the list, I noticed something strange: almost all of my clients were companies led by men.
I decided I wanted to start focusing on helping women entrepreneurs raise capital. So that is what I have been doing for the last two years. And here is the dirty little secret that I don’t like to talk about: I am not seeing the same success rate that I saw with my male clients.
What is going on? Click here to read about Kassan’s observations and what she’s doing about it.