When it comes to strategically using color in marketing, it’s not just about throwing graphics on a page – you need to catch your audience’s...
Tag - social media marketing
Editor’s note: this article on leveraging social networks was originally published on The Conversation by Claudia Smith Assistant Professor of the...
Promoting your business doesn't mean that you have to break your piggy bank.
Managing social media can take a lot of effort. Utilize these four strategies to streamline your process.
We have eight strategies to help your employees master social media.
Etiquette dictates much of our social lives, from greetings to table manners. As social media continues to transform business marketing, it’s important to...
Last November, Twitter joined the likes of Facebook, Instagram and Snapchat by adding “stories,” a type of post that disappears from your account within 24...
Influencer marketing is all the rage, and for good reason. In an age where customers trust brands less and less, influencer marketing breathes authenticity...
Kathy Caprino chats with Amy Portersfield to explore her thoughts on the one most damaging myth about Facebook marketing.