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News Briefs

News Briefs: Sept. 7: SPYSCAPE Launches Content Division, Girls With Great Lines Gets Acquired

Expansion

New Platform Portal

Today, BOXFOX will debut a brand new corporate concierge gifting portal designed to allow companies to streamline their gift selection and customize their orders in time for the holiday season. Using their proprietary BUILD-A-BOXFOX platform, the new portal will enable users to:
  • Import branded creative artwork, collateral and logos
  • Browse inventory across 16 gifting verticals
  • Select the option of pre-curated and ready-to-buy gifts or build a custom gifting suite
  • Keep track of all past and previous gifting orders with address book synchronization
  • Tailor gift packaging to include specialized options such as ribbon, calligraphy, greeting cards, tissue/stickers, etc.
  • In-platform messaging with a BOXFOX representative
To-date, BOXFOX has seen rapid growth and has partnered with globally recognized brands like Nike, Southwest Airlines, VISA, Virgin, LinkedIn, YouTube, and Twitter to name a few. The brand has delivered over 50,000 boxes to-date, tripled their e-commerce sales in three years and is on track for Q4 sales to exceed $2M.

Content Division

Allison Silver, chief content officer.

SPYSCAPE, the innovative consumer brand that’s fast becoming the home of the secret intelligence genre, today announced the launch of its Content Division, and the appointment of former Miramax Films, Focus Features and FilmNation executive, Allison Silver, as Chief Content Officer.

SPYSCAPE’s new division will have a unique focus on a single genre across multiple platforms including film, television and video-games. It will develop and produce its own content and partner on high-quality productions with others. Silver brings over 20 years experience on high-quality feature films including: Academy Award and Golden Globes winner “Brokeback Mountain”, Cannes Grand Prix winner “Broken Flowers” and four Pedro Almodovar films including “Talk to Her” (winner of an Academy Award and a Golden Globe for Best Foreign Film) and “Volver”.

Acquisitions

Girls With Great Lines Giftware Show

The New England Made Giftware & Specialty Food Show announced the acquisition of the Girls With Great Lines (GWGL) wholesale giftware show. The all-volunteer, representative-run wholesale giftware show is entering its 10th year and serves the Cape and Islands area of Massachusetts.“Girls With Great Lines started as a small 12 booth show in an empty storefront during the height of the recession. Our goal was to bring local reps and retailers together here on Cape Cod,” said Paula Mullen of Prestige Marketing and founding member of GWGL. “A decade later, we are still rep-driven.  But now we are an all-volunteer, nonprofit organization that has grown to almost 100 booths. Along with great attendance, and a yearly waiting list to exhibit, we have been able to donate all our net profits to local charities such as Emerson House (a home for women rebuilding their lives after addiction), A Baby Place (a resource for disadvantaged new mothers and their babies) and Camp Jabborwocky (serving the mentally disabled).”

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