MARIA ROSS AUTHOR
TOUGH LOVE Brand strategist, speaker and author Maria Ross gives tough love advice to small business about not spending more on marketing, but spending more wisely in order to drive growth. The second edition of her popular book, “Branding Basics for Small Business: How to Create an Irresistible Brand on Any Budget” (Norlights Press) launched April 1 with new content, case studies and a recommended reading list for small businesses, startups, entrepreneurs and nonprofits. Photo courtesy of PRNewsFoto/Maria Ross

MARIA ROSS AUTHOR

TOUGH LOVE Brand strategist, speaker and author Maria Ross gives tough love advice to small business about not spending more on marketing, but spending more wisely in order to drive growth. The second edition of her popular book, “Branding Basics for Small Business: How to Create an Irresistible Brand on Any Budget” (Norlights Press) launched April 1 with new content, case studies and a recommended reading list for small businesses, startups, entrepreneurs and nonprofits. Photo courtesy of PRNewsFoto/Maria Ross

On the prowl - lioness magazine

Brand strategist, speaker and author Maria Ross gives tough love advice to small business about not spending more on marketing, but spending more wisely in order to drive growth. The second edition of her popular book, Branding Basics for Small Business: How to Create an Irresistible Brand on Any Budget (Norlights Press) launches April 1, 2014 with new content, case studies and a recommended reading list for small businesses, startups, entrepreneurs and nonprofits. (PRNewsFoto/Maria Ross)

About the author

Natasha Zena

Around age eight Natasha Zena was told it was a woman’s job to take care of the home and since then she has built a career out of telling women they can do whatever the hell they want to do. She is the co-founder of Lioness, the go-to news source for everything female entrepreneur. Natasha was recognized as an emerging leader in digital media by The Poynter Institute and the National Association of Black Journalists. She has mentored women entrepreneurs and moderated panels at a number of national accelerators, Startup Weekends and conferences such as The Lean Startup Conference, the Massachusetts Conference for Women, Women Empower Expo and Smart Cities Connect. Natasha is also the author of the popular whitepaper, "How To Close The Gender Gap In Startup Land By 2021." In her spare time, she writes short fiction and hangs out with her son, Shaun.

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