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Category - Startup
Getting started means understanding the startup stages your idea will move through. Whether you’re in the Pre-Startup phase, prepared to Launch or finally primed to Scale, Lioness is helping to minimize your risks at each stage.
Which stage are you in? Click on the appropriate tab to get news and knowledge catered to you.
You have your degree. Now what? Jump in. The learning comes in the doing. Allison Maslan takes a look at what they didn't teach you in college.
As business owners we know that we are always chasing our tails, so to speak, always in pursuit of getting paid and landing our next gig.
Too many entrepreneurs fail to listen to critical advice that could have saved them thousands of dollars or kept their companies from completely tanking.
Opposites may attract, but they are usually unsustainable affairs. Business partners must have shared values, goals and priorities.
"I'm not as smart as these people," and other ugly things Imposter Syndrome has me thinking at the wrong times.
In the latest chapter of Rachel's startup story, she has the epiphany about the parallels between running a race and starting your own business.
Conducting market research is an underutilized tool to tapping into you audience's needs, assessing your competitors and pivoting for success.
Crafting your brand by creating the look and feel of it and exemplifying it through design takes time. Here's what Rachel thinks about when it comes to...
You’ve done everything you should to get angel investors interested in your hot company, but how do you get them to pull the trigger and invest? Do this.
We all struggle when it comes to creating our business model and fee structure. In fact, sometimes it is only through trial and error that we figure out what...