injii, the first social broadcast committed to bringing viewers, artists and charities together and empowering them to change the world, recently launched a crowdfunding campaign to help expand its server infrastructure and support the ongoing development of its free content. The company’s online broadcasting platform exclusively showcases artists’ content to increase charity awareness and promote worthy causes.
“Through social impact media, one of the most innovative forces for change, injii connects charities with their supporters through exclusive artists performances.” said injii Chief Executive Officer and Founder, Justin Paul. “The micro-crowd funding initiative announced today is an important step in helping us move the prototype of our online platform to full development and making it available on streaming media devices such as AppleTV, and Roku.injii brings together entertainment media with great charitable causes on a platform where the world engages together so we can all win.”
injii’s online platform allows viewers across the globe to watch online charity benefit performances together – in real time – while connecting directly with artists. Performers select their creative content and when they want it to run, while raising donations and awareness for the cause and the charity of their choice. Viewers learn about featured nonprofits and their causes through customized profiles that include links websites, social media accounts and more. Viewers and fans can discuss the creative content with performers and charities as the concert is being aired, further engaging them in the performance and the cause and allowing them to donate at any time during the concert.
“We’ve pioneered this innovative new concept to make a difference,” said Paul. “In 2013, public charities in the U.S. raised a combined $355 billion. But a third, nearly $114 billion, went toward paying charity administrative and marketing expenses. injii’s online platform will help nonprofits raise funds more efficiently and ensure that the money goes directly to the cause.”
Through the fundable.com campaign, injii hopes to raise $30,000 with crowd-donations going toward expanding its server infrastructure and supporting the ongoing development of its free online charity benefit concerts and media content. Interested investors and supporters can visit www.fundable.com/injii.
This December, injii will conduct beta launch broadcasts. The company will use its “content for causes” platform to showcase and discover local talent and charitable causes in a different U.S. city an hour a day throughout the month. On New Year’s Day 2016, injii will launch its 24/7 global broadcast, connecting viewers and artists with worthwhile charges and charities to make a difference.
About injii
Injii is a collaborative broadcast of artists and charities. injii exclusively showcases talented artists to help promote their content, while innovatively raising awareness and funding for great charitable causes. injii is impacting broadcasting by bringing the world together to engage in phenomenal content, and get involved in great causes.
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